2023 Letter from the President

Dear Perfectly Clear community, 

As we gear up for 2024, we’ve taken a moment to look back on our achievements from the past year and anticipate the exciting innovations we’re introducing for the future. We had an eventful 2023— we released new tech, traveled the world to meet customers old and new, exhibited at shows (Spain, France, Japan, Czech Republic, Norway, Sweden, UK, Mexico, Netherlands), spoken on panels (DMLA and Visual 1st) , and built out our team by 10 new members. What a year!

Throughout our journey, our core mission remains unwavering: to craft efficient and accessible technology that empowers your business with a competitive advantage – whether saving money and time, or increasing revenue, or allowing you to scale and increasing consistency, our continuous innovation is designed precisely for that purpose.

We hope this insight will aid in charting your own course forward— our roadmap is crafted with your needs in mind – thank you for sharing with us during the year. If there are specific features or functionalities your business needs which you haven’t yet communicated, please let us know!

Continual innovation requires new team members. Here’s who we welcomed to the team this year: 

  • We’re excited to build out our sales team with three new solutions architects: 
    • Andy in the UK
    • Olivia and Bobby in Charleston, where we’re building an office 
  • Inga joined our image quality team of three
  • Nikita is ML Ops based in Prague
  • Ilya is one of our AI experts in Brazil
  • Ivan helps with front end web development
  • Ivan Jr is our second QA Wizard 
  • Collin is headquartered in Calgary for Financial Ops
charleston team
The Charleston Team

The majority of our team comprises engineers, physicists, mathematicians, astrophysicists, AI experts, and photographers accounting for two-thirds of our talented workforce. Throughout the year, they’ve been tasked with keeping our existing technology at its best while also creating new and innovative products and tools. They’ve accomplished so much, but here are a few highlights:

    1. We fixed the consistent problem of red, unnatural skin tones on screen and print. Achieve natural, lifelike skin tones with our latest version of AI Skin Tone Accuracy
    2. Automatic image enhancement is more intelligent and beneficial to your business than ever. Based on your feedback, we tweaked our current AI Preset Models and added the School & Sports AI Preset Model, a new AI Preset Model with targeted corrections for school & sports photos.
    3. Thanks to our new AI White Balance, you can achieve accurate color correction for portraits taken on dark backgrounds and green screen
    4. Save precious time by automating your portrait cropping with effortless and consistent crops thanks to our newest iteration of Auto Crop.
    5. Released AI Image Upscaling 
    6. Launched automatic Video Enhancement in our Web API and Cloud

We also want to make it easier for you to use us in your existing workflow. We’re excited to announce our newest partnerships, including Photogra, SpotMyPhotos, and Halsys.

What else would you like to see?  What are your current pain points? Our goal is to develop efficient and user-friendly technology, giving your business a competitive edge by boosting revenue, cutting costs, and saving time—especially crucial in today’s inflationary landscape. We have an exciting roadmap for 2024 that we can’t wait to share – stay tuned.  However, we’ll provide you with a sneak peak of one new feature to satisfy your curiosity – automatic background removal.

I also want to express my gratitude for your ongoing business and support. We’re a passionate and small (but growing!) team of 30 doing what we love. We exist because of you, for which I have never-ending gratitude, and something I never take for granted.

 Wishing you and your family a very festive holiday season.


Brad Signature