Meet our passionate team of color scientists, physicists, engineers and photographers!

Brad Malcolm

Co-founder, President & CEO

Brad began his life in the business world early. At age 19, while attending university, Brad started a business that had annual revenue of over $100,000 in its second year. After obtaining a Bachelor of Commerce degree, Brad went on to complete his Chartered Accountant designation and spent several years in the corporate tax planning department of a major international Chartered Accounting firm. After this, Brad left to help manage various private and public Canadian and International companies, which brought him to his position with Athentech in 2001. In 2019, he became Co-founder, President, and CEO of EyeQ Photos.

Jeff Stephens

Co-founder, Chief Technology Officer

Jeff has been in product development and technology since graduating from the University of Texas at Austin with a Mechanical Engineering degree. He started in hardware development for Dell, Inc, but always was interested in software and web development as well. He spent a couple years in the San Francisco Bay Area in the enterprise SaaS field, but has spent most of his professional career in Austin. Jeff has been an avid photographer since elementary school and re-kindled this hobby in 2004 with his first dSLR and then later merged his photographic and software interested when he joined Bibble Labs, developing the world’s fastest RAW file converter and workflow applications. Jeff spends as much time as possible fly-fishing on the Texas coast or riding motorcycles around the western US.

Eran Steinberg

Co-founder, Chairman of the Board

Eran has successfully co-founded, managed and profitably sold 3 imaging startups. For example, Invented the leading automatic red-eye removal technology which is in your camera. A seasoned Executive, Investor, Mentor, Board Member, IP-Strategist with 250+ Patents and Patent Agent. We’re very excited to have Eran’s imaging experience to guide EyeQ’s innovation and IP strategy going forward while helping provide the corporate strategy to the business.

Anton Maslov

Physicist, Lead Application Developer, “Mad”, er, Happy Scientist#2

After obtaining his university degree in Physics and Mathematics, Anton worked for few years as an academic researcher, specializing in nonlinear optics and laser physics. During this period, Anton first appreciated the power and beauty of computer modeling for solving complex scientific and engineering problems, then decided to pursue his career in software development. For over 15 years, Anton has been working as a developer, project manager, and a leader of large-scale development projects ranging from core imaging technology to consumer photography applications. He has developed expertise in most major programming languages and platforms, as well as a variety of modern image processing techniques and algorithms. Anton enjoys skiing, hiking, camping and spending time with his family in a river cottage he is building with his own hands.

Yelena Sholokhova

Technical Product & Color Manager, Imaging Pipeline
Yelena graduated from Stony Brook University with a Ph.D. in Computational Applied Mathematics with her thesis focused on the image analysis in the field of the oil industry. After graduation Yelena spent a few years in academia, doing research at Lawrence Livermore National Lab working on computer simulations to make geochemical long-term predictions.  Afterwards, Yelena gained significant industry experience and built a successful track record prototyping and implementing algorithms for a variety of applications from surface geochemistry to optimization problems to industrial and consumer imaging devices. She discovered imaging applications are needed and provide a great help unveiling answers to many aspects of life. In her spare time, Yelena likes to play with her dog and take long walks on the beach, play ping pong and arrange Wine & Paint nights with her friends. “

Carlos Licea

Senior Software Engineer

From Chihuahua, México (we insist the dog is named after us!), Carlos is a Computational Systems Engineer with a Masters in Computational Engineering. Passionate for software development, Open Source and Linux since high school. He’s a generalist who is always seeking the next project and new skills to learn. That drive has lead him to work for a bunch of software related companies and projects in a myriad of areas from low level development to GUI applications to QA and DevOps. On his free time Carlos enjoys dancing salsa, reading, learning about business and cooking.

Andrey Gordiychuk

Product Quality Wizard
An Optical and Electronic Engineering graduate, he began his professional career with the development of astronomical image processing algorithms and brings more than 25 years of technical experience in image processing to EyeQ. Andrey is a long-term member of the Institute of Electrical and Electronics Engineers Association, and was part of the Athentech team before the EyeQ acquisition.  In his prior role, he was directly involved in, and managed the technical analytics, development and quality assurance of image processing technologies and end–user products published worldwide since 1991. In his spare time, Andrey enjoys walking, hiking, jogging, reading, swimming, and traveling to different places around the world.

Patricia Peticolas

Customer Engagement Manager

With a background in editorial photography both in sales and photo editing, Patricia is well positioned to help customers get the most out of Perfectly Clear imaging solutions. She also is an artist working mainly in photography, printing her own images. Based in Brooklyn, she spends her leisure time gardening, cycling and dancing the styles of West African dance.

Kristie Overland

Sales & Operations Manager

Hailing from the West Coast and having resided in Calgary for over a decade, Kristie comes from Oil and Gas background and is looking to take on new challenges in this role. She is an enthusiastic team player who goes above and beyond. In her free time, Kristie enjoys spending time with her 2 young kids, summers at the lake wakesurfing and setting and crushing goals at the gym.

“To do GREAT work, Is to LOVE what you do.”

Sarah Lefebvre

Sarah Lefebvre

Marketing Manager

Originally from Connecticut and now residing in South Carolina, Sarah is a recent graduate of the University of Rhode Island with a degree in English. During college, she balanced her studies with part-time jobs and marketing internships. Sarah has been reading and writing in her spare time ever since she could remember, and now gets to translate that into her everyday work. In her spare time, Sarah enjoys traveling, hiking, reading, relaxing on the beach, and trying out new restaurants.


Office Manager & Pack Leader of the Bark Squad

Rufus joined in 2017. He is the company mascot that enjoys barking commands,  eating lots of treats, and getting lots of love. Rufus keeps everyone in their place and makes sure that the team are on their toes. He inspires to bring joy to everyone who he gets in contact with. 


Office Manager & Pack Leader of the Bark Squad

Pixel just joined Athentech in 2017 and has continued his journey with EyeQ after the acquisition. With your help, we were able to raise enough money to help raise a service dog with Southeastern Guide dogs! Pixel is still with her volunteer puppy raiser, and they are continuing to work on basic obedience and house manners.  She has graduation “high school” and is now in “college!” Pixel loves taking long walks, jumping in the pool, treats, and car rides.